Netic —The AI revenue engine for essential service industries that keep America running.

We envision a future where essential service industries are seamlessly powered by intelligent, autonomous AI systems that transform how businesses operate, grow, and serve their customers. Our mission is to reimagine the backbone of America’s economy by embedding deeply integrated AI that drives operational excellence and revenue growth at scale.

Netic is pioneering the shift from manual, fragmented processes to fully automated, data-driven workflows across home services, automotive, and healthcare sectors. Through innovative autonomous AI agents and advanced analytics, we create dynamic, intelligent networks that anticipate demand, optimize execution, and unlock new growth opportunities.

By harnessing the power of autonomous AI, we are building a future where essential industries thrive through enhanced efficiency, smarter decision-making, and continuous innovation, empowering enterprises to achieve unprecedented scale and impact.

We've been tracking AI automation tools for years, but Netic caught our attention for doing something most companies just talk about: actually replacing human workflows instead of simply assisting them. This isn't another chatbot that needs constant supervision—it's an autonomous system that's already booked over 50,000 jobs for home service companies without breaking a sweat.

What struck us immediately is how founder Melisa Tokmak (former Scale AI executive) targeted an industry that desperately needed this technology but had been largely ignored by Silicon Valley. While everyone else chases flashy consumer apps, Netic went after HVAC, plumbing, and electrical services—the unsexy backbone of our economy.

The Execution That Impressed Us

Here's where Netic separates itself from the pack: their AI doesn't just answer phones or schedule appointments. It actively hunts for revenue opportunities using real-time data signals like weather patterns and equipment age. When a heat wave hits, their system automatically identifies customers with aging AC units and launches targeted campaigns.

We tested their booking flow ourselves, and it's genuinely smooth. The AI handles calls, texts, and web chats with the same competency, following custom business rules without the typical robotic feel. More importantly, it integrates directly with existing CRM and field service management tools—no rip-and-replace required.

Why the $20M Backing Makes Sense

Greylock and Founders Fund don't usually throw money at unproven concepts, and Netic's traction explains their confidence. Going from stealth mode to 50,000+ autonomous bookings in just a few months is impressive by any standard. But what really sold us is their focus on large enterprises rather than chasing every small business—a strategy that typically leads to faster, more sustainable growth.

The partnerships with established players like Hoffmann Brothers and Nexstar Network show they're not just building cool technology in isolation. They're solving real problems for companies that have been drowning in manual processes for decades.

Who Should Pay Attention

Netic isn't for everyone—and that's actually a strength. If you're running a large home services, automotive, or healthcare operation and your team spends most of their day juggling phone calls and spreadsheets, this could be transformative. Small businesses might find it overkill, but enterprises dealing with hundreds of daily service requests will likely see immediate ROI.

We're particularly excited about their "Cultivate" engine, which proactively identifies upsell opportunities. It's one thing to automate existing workflows—it's another to actually drive new revenue through intelligent data analysis. That's where Netic moves from cost-saving tool to genuine growth engine.