Zoom IQ

Zoom envisions a world where human connection transcends physical boundaries, transforming the way people collaborate and communicate across every industry. We are dedicated to creating seamless, frictionless communication experiences that empower organizations and individuals globally to work together more naturally and effectively.

Through innovation in video conferencing, cloud telephony, and AI-enhanced collaboration tools, Zoom is redefining what unified communications means. Our platform integrates communication modalities and intelligent automation, fostering an environment where human potential is amplified and ideas flow freely.

We strive to build a future where technology enhances human interaction, making every connection meaningful and every collaboration joyful, fundamentally advancing how communities and organizations thrive in a digital-first world.

We've been following Zoom since its early days, and it's fascinating to watch how Eric Yuan's simple vision of "frictionless communication" turned into the platform that literally kept the world connected during the pandemic. What started as yet another video conferencing tool has evolved into something much more ambitious—and frankly, more impressive than we initially expected.

Beyond the Pandemic Boom

Sure, everyone knows Zoom exploded in 2020, but what caught our attention is how the company didn't just ride the wave and call it a day. While competitors struggled to scale, Zoom doubled down on innovation. The introduction of Zoom Workplace with built-in AI feels like a natural evolution rather than a desperate attempt to stay relevant.

We're particularly intrigued by their AI Companion feature that summarizes meetings and drafts follow-up messages. It's the kind of practical AI application that actually saves time instead of just looking flashy in demos.

The Product Ecosystem That Actually Works

What impressed us most is how Zoom expanded beyond video calls without losing its core simplicity. Zoom Phone, Team Chat, and their contact center solution all feel cohesive—like they were designed by the same team with the same philosophy. That's rarer than you'd think in the enterprise software world.

The 2,500+ integrations in their App Marketplace show they understand that businesses don't want to replace everything at once. They want tools that play nicely with what they already have.

Who Should Pay Attention

Honestly, if you're still thinking of Zoom as "just a video call app," you're missing the bigger picture. Small businesses will love the straightforward pricing and ease of use, but enterprises are where Zoom really shines now. The security features and compliance offerings make it a serious contender for government contracts and regulated industries.

For hybrid teams especially, Zoom's platform-agnostic approach means you're not locked into one ecosystem—a huge advantage when your workforce uses everything from MacBooks to Android tablets.

The Reality Check

We won't sugarcoat it: Zoom faces intense competition from Microsoft Teams (which comes bundled with Office) and Google Meet. But here's what we've noticed—while those platforms feel like features within larger ecosystems, Zoom still feels like a company laser-focused on communication excellence.

Their commitment to continuous innovation, from AI features to global data centers, suggests they're not planning to coast on past success. That's exactly what we want to see from a company that's become essential infrastructure for modern work.